About Us

99Plays' Values

Values are like fingerprints. Nobody is the same, but you leave them all over everything you do.

Work Hard or Go Home

Aptly true, as the saying goes, Go Big or Go Home.


If you can't believe yourself, nobody else is going to.

Live to Inspire

Aspire to inspire before you expire.

Commitment Counts

Excuses don't matter for those for whom commitments matter.

Work should be FUN

We repeat work is fun as is the name 99Plays.

Make Mistakes

Making mistakes is okay, not trying is not.

Be Original

The world is already taken away, don't lose yourself to others.

Talent = Temporary

Hard work beats talent when talent doesn't work hard.

Learning is Real Earning

You start mentally aging the day you stop learning.

Team Members

As a carefully assembled team, we have delicately honed our process together as a unit working in an agile way that never stops learning. Get introduced to the Players.

Anurag Pandey


Aamit Maini


Nishikant Dubey

Head of Operations

Rajiv Solanki

Head of Films

Pradeep Verma

Head of Productions

Himanshu Kumar

Digital Consultant

Our mission is to build a company that employs its best of strengths to help other businesses make not just incremental growth but exponential growth. We don't aim to bank on the traditional approaches being used for decades, but are determined to carve out a unique space for ourselves in the event and media industry.

. Our goal is not necessarily to reach the destination but to enjoy the journey. It is for this reason that we believe that work should be fun as is the name 99Plays symbolic of.

We envision building the most disruptive event media company whose essence would lie at the confluence of scientific branding, insatiable design thinking and social engineering through every work we do.

One of the many philosophies that inspired this amazing journey of 99Plays comes from a company's founder whose very mission has been to build the most customer-centric company on the planet, and it says "Work Hard, Have Fun and Make History". The name 99Plays is symoblic of the very same vision where the numeral '99' stands for the hard work one must exercise on regular basis and Play is the fun element that makes up for the creative work culture to foster growth, nourish dreams and build big businesses. It's when work complements play, that the wondrous magic happens.

Our Associates

The brands we have worked with:

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